To promote Novade’s innovative, COVID safe systems and solutions to construction companies and increase sales and enquiries.
To position Novade’s exclusive COVID secure technologies as a must-have for construction sites, JV Publicity executed a targeted trade PR campaign which highlighted the USPs of the Novade offering. To further position the brand as a leader in their field, JV Publicity also pursued expert comment and forward feature contribution opportunities.
Secured top construction trade outlets to cover Novade’s service, focusing on the COVID-safe element, resulting in new clients for Novade during the height of the Pandemic.